SEO Basics #3 – Heading Tags

What is a heading tag?

If you are using a CMS, you may not realize there are heading tags and that it’s an important structural component for your site. Heading Tags are like numbers for the outline of an essay.

h1 is the top level hierachy
h2 is the next level of hierachy
h3… etc

I’m using round brackets rather than angular brackets to avoid the headings from actually showing on this post – so normally you would use <> rather than ()

So a page might have a strucure like this

(h1) Green Technology (/h1)
(h2) Hydro Electric (/h2)
content
(h3) Environmental Impact of Dams (/h3)
content
(h2) Solar (/h2)
etc

It’s important to use heading tags appropriately for structuring your content, they shouldn’t be used to replace the use of formatting, like bolding.

About Jackie

Jackie Reid owns and operates Kindred Technologies Inc. and has over twelve years of experience in the software industry with significant achievements in all areas of company operations including client services, customer support, data center operations, sales, technical operations management (BPR, QA, CM, Technical Writing, Support), program management, project management, software training, implementation management and process improvement. Jackie has her MBA and is a CSM (ScrumMaster) and has taken multiple leadership and facilitation courses with Context Associated and Extraordinary Learning. Jackie is known for her positive outlook, energy, management capabilities and keen focus on bottom-line results. With the majority of her career in customer facing roles, Jackie has deep experience in complex B2B software solution sales. Her key leadership competencies are attested to by extremely dedicated staff. She has successfully managed the delivery of hundreds of software development and implementation projects. Specialties: Change Management Facilitation Client Management Client Services Program Management SAAS Operations Management Product Management Education Sector Content Management Marketing Automation When she's not enjoying her work Jackie can be found playing in her backyard or a neighborhood playground with her husband Bryce and their two young boys, Spencer and Devan. Jackie is also a current board member for the Vancouver Phoenix Gymnastics Club and is working on completing her PMP certification this spring.
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